Why we’re different
buy.at’s strength is its ability to drive more profitable growth for its clients, faster. We stand out from the rest of the crowd because of our passion for affiliate marketing and our unique approach, which includes:
Developing tailored affiliate programmes tailored to meet our clients’ marketing needs
- we appreciate that affiliate marketing is a more complex marketing channel, and requires a more nuanced solution
- we ask the right questions to gain an understanding of our clients’ products and markets
- we understand the role that affiliate marketing plays in an overall marketing campaign and the coordination required
- we have a detailed knowledge of the affiliate marketplace and work with clients to structure an appropriate offering that will ensure success
Providing bespoke solutions to challenging issues
- buy.at is the only network with a technology-based Solutions Team with combined 25+ years in the UK affiliate marketplace
- we believe that every problem has a solution – it just required the effort and know-how to find it. Our Solutions Team specialises in applying technology to solve specific issues that our clients face
Pro-actively managing affiliate-merchant relationships
- buy.at pioneered the idea of an ‘open network’ in the UK and still leads in actively managing direct affiliate-merchant relationships
- we view affiliates as an extension of a client’s sales force who require detailed marketing knowledge to be successful
- buy.at’s account management strategy regularly involves knowledge-sharing and collaboration between key affiliates and merchants. 80/20 focus on top affiliates provides greatest impact vs. an unmanaged approach
Providing a market leading, robust technology platform
- robustness of tracking means minimal missed sales, more trust and better results
- simple to understand and easy-to-use technology
- UK based, developed and supported
- market leading management area that provides for up-to-date campaign information for optimising programmes
- a number of UK technology ‘firsts’, including third party and off line tracking, data feeds, server-to-server tracking and RSS
Focussing 100% on affiliate marketing
- we have no other competing marketing services in the buy.at portfolio, allowing us to provide a focused solution to our clients’ affiliate needs
- we don’t have conflicts with agencies who offer other services like ppc management. In fact, our approach is often based on developing close strategic relationships with the UK’s leading digital agencies
- We won’t try to upsell you a suite of services