dabs.com
To sign up for this programme, click here to join the buy.at network.
- Commission
- 2%
- Referral period
- 30 days
Description
PLEASE NOTE THE DABS.COM PROGRAMME WILL BE MIGRATING OVER TO THE AFFILIATE WNDOW PLATFORM NEXT MONTH. IF YOU ARE NOT YET APPROVED AND WOULD LIKE TO JOIN THE PROGRAMME ON THE NEW PLATFORM PLEASE APPLY AND WE WILL CONTACT YOU AS SOON AS IT HAS LAUNCHED
About the brand
Award winning dabs.com was founded in 1989 and has long been one of the UK's leading e-tailers of IT and electronics equipment. With a range of over 20,000 products and categories ranging from laptops and desktops to TVs and MP3 players there's something to suit everyone. We have invested heavily over the past few years in our logistics centre, website and back-end systems to bring our customers the very best product offering and service available. The dabs.com website brings the user a whole range of benefits and features including an sophisticated search engine, site navigation powered by Endecca and rich product data and video content.
Affiliate Tools
Detailed product feeds and regularly refreshed creative give affiliates the opportunity to link to more relevant and targeted categories and products thus increasing conversion rates. Regular communication with affiliates will update you on onsite promotions and special offers whilst regular incentives are put in place to help you drive conversions and sales.
Bespoke creative is available on request.
Demographics of customers
The dabs.com customer ranges from the tech enthusiast and modder to your average IT or electronics buyer. The site stocks products to suit all budgets and needs, whatever time of year it may be!
About the affiliate programme
The entire range at dabs.com is open to the programme with the exception of products within the Dabs Mobile category. A sale is classed as an order which has been tracked by buy.at and which is completed on the Dabs system and shipped to the customer.
Commission rates
2% on laptops, LCD TVs and Plasma TVs and on all other products. Commission increases occur regularly throughout the year and tiered commission structures and bonus payments are available to selected affiliates or for specific campaigns.
The website AOV is £125 although affiliate sales tend to attract a higher AOV of around £200.
14 day cookie period, last click wins the sale policy.
Extra Info
Laptops and TVs are top selling categories giving affiliates great scope for achieving high levels of commission as these products naturally achieve a higher AOV. Current consumer offers will be communicated either via the affiliate email or via the refreshed creative within the interface.
If you have any questions please contact rebecca.howard@buy.at
Specific Terms
All affiliates are welcome so long as they are in line with buy.at guidelines. Please note that sales that come from Dabs account managed b2b customers will be declined as these customers receive a discount off the typical Dabs price. Please make sure that your website notes this in particular for cashback affiliates.
PPC Terms
Please note that we do not wish affiliates to bid on the dabs.com brand name or any variation of the Dabs name including misspellings. Any affiliates found to be contravening this rule will have their participation in the Dabs program ended. We thank you in advance for your understanding and co-operation in this matter. As we already operate our own search marketing campaign we would also ask that affiliates do not outbid/outrank any Dabs ads. Affiliates must be clearly independent to Dabs so please do not use the url www.dabs.com